I have 3 books about the “80/20 Principle” and how to use it in my life and business.
What’s not to like about the idea of achieving more done by doing less? Especially when, being a parent, business owner, musician and human being (in that precise order), I always have way more to do than I can actually do.
The funny thing is that I have never actually managed to find the fabled sweet-spot of the 80/20 rule.
Not yet anyway … but dammit – one day!
The Promise Doesn’t Necessarily Need To Come True
The books can’t actually tell me how to do it. They don’t even try that hard to tell me how – they just rhapsodize at length about what a good idea it is, how other people did it, some general advice about the topic.
By the end of the third book on the topic, I had executed exactly none of the advice, and it didn’t matter.
Why? Because I bought the products knowing full well that it was always going to be me that had to use them to make them work and that I probably wouldn’t do it – but that I would enjoy thinking about doing it.
For all appearances, the author does a roaring trade selling this one idea over and over, because people like me desperately want the idea to be true.
We desperately want to believe that there is a magic formula to achieve more while doing less and all the author has to do is mirror our belief back at us to make us buy (and feel good about it too).