Back in the old days (you know, three or four years ago) it was still true that placing an ad in the Yellow Pages was the single most important marketing move your business could do. It was the fundamental. If people couldn’t find you in the Yellow Pages then you were in trouble. Not so…
Are you using a big Google Adwords management firm to look after your search engine advertising? If so – are they doing the right thing by you? Or could you be getting better results using another, more caring Pay-Per-Click (PPC) manager? Don’t you deserve a PPC manager who doesn’t just treat you and your business…
I have been focusing a lot over the last few weeks on the creation and optimisation of Google AdWords placement campaigns on the content network. Before I go into the tactics and a few fresh ideas that I am currently playing with, those of you new to the blog may be asking the question… What…