How To Get More Website Traffic

How To Get More Website Traffic

Ok – so you have a website – but where’s the traffic? It’s like a cyber-ghost town in there!

It can actually be a really hard slog to get more visitors to your site unless you know some fundamental methods that the experts use. Here are some suggestions:

10 Ways To Get More Website Traffic

1. 1 – SEO – Get your website optimised by a professional to attract more free traffic from search engines like Google, Yahoo and Bing (MSN).
2. 2 – Adwords – Get a professionally set-up and managed Adwords pay-per-click advertising campaign happening. You can try and do this yourself but unless you have a LOT of time to learn how to do it properly, you are setting yourself up for a headache (and you will probably pay to much for an ineffective campaign).
3. 3 – Start a Blog – running a properly optimized blog as part of your business website can really help to add a lot of SEO juice to your website. You don’t need to be Shakespeare either, just keep your posts relevant, informative and frequent. In this case – more is more!
4. 4 – Offline Marketing – Put your website address on everything: your T-shirts, your stationary, your email signature, your work van.
5. 5 – Upload a YouTube video – Google some of the key phrases related to your business, if you don’t see a Youtube video listed in the first page or two of Google then you should make an inexpensive, quick, relevant and informative video about the topic, make the keyword phrase the title of the video and post it to You Tube. This can really help to get a jump up in the search engine rankings.
6. 6 – Email Newsletter – get a email opt-in form set up on your website to capture people’s email addresses and then (with their permission) email out an informative newsletter every month. Tell people it is ok to forward it on to others, and include some links back to your website. But make sure to get this professionally set-up if you are not very good with “geek stuff”, otherwise it can be a nightmare time-sink.
7. 7 – Write an Ebook – or just a short report. Something that really adds value to the reader’s life. Then set this up as a free give-away on your website. Make sure this has links back to your website in the copy. (Hint: tie this in with your newsletter opt-in process).
8. 8 – Install Google Analytics – or better, get a professional to do it properly. This will enable you to analyze what your website visitors are doing and what search terms are attracting them to your website. By analyzing what is and isn’t working, and improving your website accordingly, you will increase website traffic over time because more people will recommend your site to other people and more people will return to visit again.
9. 9 – Offer an RSS Feed – RSS stands for “Really Simple Syndication” and all it means is that if people want to, they can “syndicate” your website content to appear in their own RSS reader. This way, whenever you publish something new to your website (like a new blog post) your RSS subscribers will see it in their reader (which may actually be their email inbox). Often these people will then click through to your website.
10. 10 – Get Social! – Social media sites (Facebook, Myspace, Twitter, and many more) are all the rage now – but it is not just a great way to pick up online! Social media is a very effective way to attract more traffic to your website. BUT a word of warning – it can also be an awesome way to waste heaps of time. Do it right – get a social media strategy set up before you start wasting your days away chatting to people online without getting more traffic!

Well, there you have it, 10 of the best way to get more people to see your website – and hopefully buy what you sell!

If you would like to learn more or discuss hiring us to help you get more traffic to your site, then please do contact me now: